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Why Investing in a Website Audit is a Good Idea …
Let me start things off with a 💥BANG! 💥 by asking you one small yet very important question …
Do you know how your brand is performing?
If you’re like most professionals, answering this question is sometimes harder than you think. A competitive brand audit (this is not a pitch but something we do offer here at Virtually Untangled if interested) is one of the best ways to get a clear, objective understanding of your brand’s strengths and weaknesses — as well as how to compare to the strengths and weaknesses of yours to your top competitors.
It truly doesn’t matter whether you’re a business owner wondering whether or not to rebrand, or a marketing manager feeling pressure from your clients, a brand audit provides an understanding of where your brand stands today, so you can make informed decisions about tomorrow.
Here is how a professional website audit can benefit your business …
- Helps identify problems with user experience (re: the architecture).
- Helps you learn where to improve technical performances (re: gaps and speed).
- Helps you discover Google SEO and ranking discrepancies.
- Helps you with overall site health, functionality and performance.
There are three responses to a piece of design – yes, no and WOW! Wow is the one to aim for. ~ Anonymous
In short, to have an absolutely professionally stellar website one must not only think like a visitor when in the build phase but visit like a visitor (often) so we can see things form their point of view. Things like: page load time, spot on brand imagery and story, whether being responsive on mobile is producing as it should, do all the links function as they’re supposed to, does the opt-in box work (and all the steps in your email sequence of course), and so on …!
Time to up the ante because things just aren’t running smoothly?
Well, our sole purpose here at Virtually Untangled is to be the digital glue to everything you do. This way you have more time to so what you do best. While we take care of the rest!
So, if this sounds like you and you’re in need of some serious “untangling”, drop us a line.
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Crystal Kordalchuk
Crystal is an artist, a writer, an organizer, a dreamer, a doer, and down-right proud of it NERD!.
Struck with a love for #AllThings creative at a very young age, Crystal dreamed of a life fueled by her passion for creating and bringing the stories and images in her mind into reality.
As she worked toward her dreams, she earned a diploma as a Computer Applications Specialist then another in Graphic Design and from there began to develop her extensive background in multimedia and the arts. She began her worked in the magazine industry as a layout designer and had a succession of design jobs thereafter. It was her role as a graphic/web designer that gave her the first real glimpse of her future. Soon she began a side job as a freelance designer while keeping one foot in the corporate world. A spark was lit! She turned her freelance gig into a full-time business combining design work with her other passion: creating organization from virtual chaos.
Crystal is one of the most organized individuals on the planet. She is by all means a Zen master of her crafts. She excels at helping others become “untangled” and provides her clients with tools to run their businesses smoothly while she takes care of the details behind the scenes. Thus Virtually Untangled was born. A successful business where her work as a top notch creative in graphic and web — with a twist of virtual assistant — married into one amazing place where clients can come with their virtual messes and become magically untangled. Crystal can always make sense of even the most unorganized chaos and offers a virtual detox of order and peace, so her clients can get busy doing the work that they love the most.
