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Mind Your Social Media Manners!
As an entrepreneur, it’s incredibly important to make sure you follow proper etiquette while online. This can easily save you from unfortunate social backlashes that could damage your online reputation –> for life. With pre-teens up to senior citizens being online, it is hard to shield yourself from a careless Tweet or Facebook post gone wrong. We want to help you achieve social greatness and not get nipped in the butt with a rotten post, so here are some common ways that you should NOT be using social media. (Along with some tips on how you should be!)
It goes without saying that you should avoid sending out potentially offensive content. Making sure you educate yourself on current topics All the while ensuring your content is diversity friendly. This will only help your brand in the long run. In the container of the virtual world, it is a “better safe than sorry” kind of space when it comes to posting content alongside your branded images. And it is best that if you are unsure, to check in with your gut and go with your whatever it’s feeling.
The same concept also applies when considering the nature of your platform.
For instance, Facebook is much more family and friend orientated while LinkedIn is more focused on professional connections. It is all right to post entirely different things on different platforms as each platform has its own audience. And each audience has their own expectations for the things they want to see – and feel – on the platform. In fact, it might even help boost your engagement. And by posting the right kind of content on each platform, this will help with keeping business and pleasure separate when it comes to your life on social.
So, you are probably wondering … How does that work when your personal profile is linked with your business one?
- You can easily set up different lists to contain each of these different “containers” of people.
- Consider posting work-related items to your worklist, while personal goes to the rest of your Facebook friends.
- Consider “hiding” friends who don’t need to see a particular post (this can be done in “Settings” and not possible on all platforms).
While a creating your “container” list may take a few minutes to set to, it can make a huge difference in the long run with your social media etiquette. And taking these few extra steps will only make people appreciate you more while you build your legacy for the future. The best approach is to always think twice …!
- Before tagging someone …
- Before sharing your 100th daily update …
- Before making a particular comment …
- Before sharing your inner monologue …
Thinking twice will help you maintain professional relationships online and while respecting those in your inner circle.
And last but not least, avoid engaging in an aggressive debate on someone’s post as it is very easy to be in a reactive state when it comes to personal posts and viewpoints. So, plain and simple … Don’t be reactive. Sure, it is sometimes a world of fun to watch celebrity wars, just don’t get yourself into one. Keep your disputes in the DMs and do not bring them out for the rest of the world to see. These kinds of things can bruise your online reputation and sometimes permanently!
You are responsible for everything you post and everything you post will be a reflection of you.
~ Germany Kent, Social Media Etiquette Expert
Social media is ever-changing and so are the rules for etiquette. Being kind and treating others the way you wish to be treated (just like in the non-virtual world) is the best way to go about your social media ways. Remember, social media has tremendous power, more than you may realize, so it is super important to follow proper etiquette when you engage with others. This virtually social world moves far faster than the offline world, so it is crucial to think about cause and effect … Digital denizens aren’t always quick to forgive!
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Crystal Kordalchuk
Crystal is an artist, a writer, an organizer, a dreamer, a doer, and down-right proud of it NERD!.
Struck with a love for #AllThings creative at a very young age, Crystal dreamed of a life fueled by her passion for creating and bringing the stories and images in her mind into reality.
As she worked toward her dreams, she earned a diploma as a Computer Applications Specialist then another in Graphic Design and from there began to develop her extensive background in multimedia and the arts. She began her worked in the magazine industry as a layout designer and had a succession of design jobs thereafter. It was her role as a graphic/web designer that gave her the first real glimpse of her future. Soon she began a side job as a freelance designer while keeping one foot in the corporate world. A spark was lit! She turned her freelance gig into a full-time business combining design work with her other passion: creating organization from virtual chaos.
Crystal is one of the most organized individuals on the planet. She is by all means a Zen master of her crafts. She excels at helping others become “untangled” and provides her clients with tools to run their businesses smoothly while she takes care of the details behind the scenes. Thus Virtually Untangled was born. A successful business where her work as a top notch creative in graphic and web — with a twist of virtual assistant — married into one amazing place where clients can come with their virtual messes and become magically untangled. Crystal can always make sense of even the most unorganized chaos and offers a virtual detox of order and peace, so her clients can get busy doing the work that they love the most.
